Description
The Pixel Manager is the most complete conversion tracking plugin for WooCommerce. Set up Google Ads conversion tracking, Google Analytics GA4 e-commerce tracking, Meta/Facebook Pixel, TikTok Pixel, and more – in minutes, not hours. No coding required.
Unlike Google Tag Manager (GTM), which requires significant technical expertise to configure WooCommerce e-commerce tracking correctly, the Pixel Manager provides a turnkey solution with over 12 years of development. It automatically handles edge cases like payment gateway redirects, order duplication prevention, and consent mode – all the things that take hours to get right with manual tag management.
🚀 Endorsed by Google’s Tag Team
This plugin was recommended to us by Google’s Tag Implementation Team. That should say enough.
This plugin was demonstrated to me by a Google Tagging Support person. ‘nough said 🙂
We’re using this for our biggest clients and it’s working great!
Pixel Manager for WooCommerce is the go-to plugin for both tech wizards and casual users.
What makes the Pixel Manager different?
Most WooCommerce tracking plugins only handle the basics: firing a conversion pixel on the thank you page. The Pixel Manager goes much further. It tracks the entire e-commerce customer journey – from product impressions and add-to-cart events through checkout and purchase – across all major advertising and analytics platforms simultaneously. This gives you complete data for conversion optimization, dynamic remarketing audience building, and accurate ROAS reporting.
The Pro version adds server-side tracking (Conversion API / CAPI) that sends conversion data directly from your server to advertising platforms. This bypasses browser limitations like ad blockers, Safari ITP cookie restrictions, and network issues – typically recovering up to 30% more conversions that browser-only tracking misses. Our unique Automatic Conversion Recovery (ACR) feature goes even further by automatically identifying and recovering missed conversions nightly.
Avantages clés
✅ Easy setup – just enter your tracking IDs and you’re done.
✅ Accurate e-commerce event tracking across all platforms.
✅ GDPR and CCPA compliant with Google Consent Mode v2.
✅ Works with 15+ consent management platforms out of the box.
✅ Lightweight – won’t slow down your WooCommerce store.
✅ Payment Gateway Accuracy Report – diagnose conversion tracking drops.
✅ Automatic Conversion Recovery (ACR) – recover lost conversions (Pro).
Free Tracking Pixels
- Google Ads Pixel – conversion value tracking, dynamic remarketing, cart item data
- Google Analytics Pixel (GA4) – full Enhanced E-Commerce tracking
- Meta Ads Pixel (Facebook Pixel) – remarketing events and custom audiences
- Hotjar Pixel – heatmaps and session recordings
Fonctionnalités gratuites
- Google Tag Gateway for Advertisers – first-party tracking through Google’s servers
- Google Consent Mode v2 – full compliance with EU, UK, and US privacy regulations
- Google Ads Dynamic Remarketing – build audiences based on product interactions
- Google Ads Cart Item Tracking – feed cart data to Smart Shopping and Performance Max campaigns
- Google Shopping New Customer Parameter – optimize for new customer acquisition
- GA4 Enhanced E-Commerce – track product impressions, add to cart, checkout steps, and purchases
- Meta Remarketing Events – ViewContent, AddToCart, InitiateCheckout, Purchase
- Basic Order Duplication Prevention – avoid counting the same conversion twice
- Customizable filters – fine-tune tracking output for your specific setup
- Lazy-loaded product list support – works with infinite scroll and AJAX product loading
- Payment Gateway Accuracy Report – identify which payment gateways cause conversion tracking drops
Have a look at the full feature list over here.
Premium Tracking Pixels
- Adroll Ads
- Contentsquare Statistics
- CrazyEgg Analytics
- LinkedIn Ads
- Microsoft Ads (Bing Ads)
- Outbrain Ads
- Pinterest Ads
- Reddit Ads
- Snapchat Ads
- Taboola Ads
- TikTok Ads
- X (Twitter) Ads
- VWO (Visual Website Optimizer) – A/B testing
Fonctionnalités premium
- Automatic Conversion Recovery (ACR) – automatically recover missed conversions nightly
- Server-side tracking (CAPI) – Meta, TikTok, Pinterest, Snapchat, Reddit, GA4 Measurement Protocol
- Prévention avancée de la duplication des commandes
- Google Ads Enhanced Conversions – first-party data for improved attribution
- Google Ads Conversion Adjustments – send refund data back to Google Ads
- Scroll Tracking – measure how far visitors scroll on your pages
- Suivi automatique des appels téléphoniques et des clics sur les liens
Have a look at the full feature list over here.
Ready to recover lost conversions and get accurate tracking data? Visit sweetcode.com to learn more about the Pro version.
Documentation
Comprehensive setup guides, troubleshooting, and API references: Open the documentation
News
Gestion du consentement
The Pixel Manager integrates with all major Consent Management Platforms (CMPs) to ensure your tracking pixels respect visitor consent choices. It supports Google Consent Mode v2, including region-specific consent defaults for the EU, UK, and US states with privacy regulations.
Compatible consent management plugins:
- Beautiful and Responsive Cookie Consent
- Cookiebot
- Cookie Confirm
- Cookie Script
- Complianz GDPR/CCPA Cookie Consent
- Cookie Notice
- Cookie Notice & Compliance for GDPR / CCPA
- Cookie Law Info
- GDPR Cookie Compliance
- WP AutoTerms
- CookiePro by OneTrust
- Termly
- Iubenda
- WP Consent API
- WP Cookie Consent
Please read the following for additional setup information
Prérequis
Niveau sécurité
Bien que nous suivions les meilleures pratiques en matière de sécurité, nous voulions nous assurer que nous n‘avons rien manqué. Nous avons donc demander son avis sur l‘extension à Patchstack, une entreprise de cybersécurité spécialisée dans la sécurité de WordPress.
Le résumé de leur rapport est le suivant : « Nous n‘avons pas été en mesure de détecter des vulnérabilités qui auraient un impact sérieux sur l‘état de sécurité de l‘extension ».
Programme de gestion de divulgation des vulnérabilités
Nous nous engageons à assurer la sécurité de nos clients et clientes et de leurs données. Si vous pensez avoir trouvé une vulnérabilité de sécurité dans Pixel Manager for WooCommerce, nous vous encourageons à la signaler par l‘intermédiaire de Patchstack notre partenaire de sécurité. Patchstack gère un programme de divulgation des vulnérabilités géré (mVDP) qui nous aide à recevoir, trier et répondre aux vulnérabilités signalées. Patchstack offre également une récompense pour la divulgation responsable des vulnérabilités de sécurité. Rapport d‘une vulnérabilité
Installation
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Téléversez le répertoire de l’extension dans votre répertoire d’extensions
/wp-content/plugins/ -
Activez-la via le menu « Extensions » dans l’admin WordPress
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Obtenez l’ID de conversion de Google Ads et le libellé de conversion. Vous trouverez les deux valeurs dans le code de suivi de la conversion de Google Ads. Consultez l’ID de conversion et le libellé de conversion.
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Dans le panneau d’administration de WordPress, allez dans WooCommerce, puis dans le menu « Suivi de conversion de Google Ads ». Veuillez saisir l’ID de conversion et le libellé de la conversion dans leurs champs respectifs.
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Consultez notre documentation et suivez nos guides d‘installation. Voici quelques-uns de nos guides les plus populaires :
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And read through our FAQ.
FAQ
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How does Pixel Manager compare to Google Tag Manager (GTM)?
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While Google Tag Manager is free, it requires significant technical expertise and many hours of configuration to set up proper WooCommerce e-commerce tracking. You need to create custom data layers, configure triggers and tags for each platform, handle consent mode integration manually, and test extensively to avoid tracking errors. The Pixel Manager provides a turnkey alternative that’s optimized specifically for WooCommerce with over 12 years of development. It automatically configures the correct e-commerce events, handles edge cases like payment gateway redirects and order deduplication, and includes unique features like Automatic Conversion Recovery (ACR) and the Payment Gateway Accuracy Report that GTM cannot replicate. Most users find Pixel Manager saves dozens of hours compared to manual GTM setup, while delivering more accurate conversion data.
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What is server-side tracking (Conversion API / CAPI) and why does it matter?
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Server-side tracking sends conversion data directly from your WooCommerce server to advertising platforms like Meta (Facebook), TikTok, Pinterest, Snapchat, Reddit, and Google Analytics 4 – rather than relying solely on browser-based pixels. This results in more reliable, accurate tracking because it works even when browser tracking is limited by ad blockers, Safari ITP cookie restrictions, browser privacy settings, VPNs, or network issues. Our Pro version typically recovers up to 30% more conversions compared to browser-only tracking, directly improving your campaign optimization and ROAS calculations.
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How does Automatic Conversion Recovery (ACR) work?
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ACR is our unique Pro feature that automatically recovers conversions missed due to tracking issues – whether from payment gateway redirects (like PayPal), browser limitations, ad blockers, or network problems. It runs nightly using the WordPress Action Scheduler, identifies WooCommerce orders that weren’t properly tracked by your advertising pixels, and sends the conversion data to your advertising platforms retroactively (within the allowed attribution windows). This can recover approximately 50% of otherwise lost conversions, directly improving your Google Ads, Meta, and TikTok campaign performance.
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Does the Pixel Manager support Google Consent Mode v2?
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Yes. The Pixel Manager fully supports Google Consent Mode v2, including the new
ad_user_dataandad_personalizationparameters required by Google since March 2024. It also supports region-specific consent defaults for the EU, UK, and 11+ US states with privacy regulations. The plugin integrates with 15+ consent management platforms (CMPs) out of the box, automatically adjusting tracking behavior based on visitor consent choices. This ensures your WooCommerce store is compliant with GDPR, CCPA, and other privacy regulations while still collecting the maximum amount of conversion data allowed. -
What WooCommerce e-commerce events does the Pixel Manager track?
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The Pixel Manager tracks the complete e-commerce customer journey: product list views (impressions), product detail views, add to cart, remove from cart, begin checkout, add payment info, and purchase events. These events are sent simultaneously to all configured tracking pixels (Google Ads, GA4, Meta, TikTok, etc.) with standardized product data including product ID, name, category, brand, price, and quantity. This comprehensive event tracking powers Google Analytics GA4 Enhanced E-Commerce reports, Google Ads Smart Shopping and Performance Max campaigns, Meta dynamic remarketing ads, and TikTok product catalog campaigns.
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Can I use the Pixel Manager to track Google Ads conversions on WooCommerce?
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Yes. The Pixel Manager makes Google Ads conversion tracking setup on WooCommerce straightforward. Simply enter your Google Ads Conversion ID and Conversion Label, and the plugin automatically tracks purchase conversions with accurate order values, fires dynamic remarketing events for audience building, sends cart item data to optimize Performance Max and Shopping campaigns, tracks the Google Shopping new customer parameter for new customer acquisition campaigns, and supports Enhanced Conversions (Pro) for improved attribution using first-party data.
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Will the Pixel Manager slow down my WooCommerce store?
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No. Performance is a core design priority. The back-end code is small and efficient with fast, cached database queries. Larger tasks like ACR processing run during off-peak hours using the WordPress Action Scheduler. The front-end JavaScript library is compiled, tree-shaken to only load code for active pixels, minified, and pre-compressed with gzip and brotli. The Pro version adds lazy loading of the tracking library to further reduce impact on page load time. Many users report the Pixel Manager is faster than alternative tracking plugins and significantly lighter than a comparable Google Tag Manager setup.
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Existe-t-il une documentation détaillée pour l’extension ?
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Yes. Head over to this link: Documentation
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Comment puis-je vérifier si l’extension fonctionne correctement ?
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- Désactivez tout type d’extension de mise en cache et/ou de minification.
- Déconnectez-vous de la boutique.
- Désactivez tout type de bloqueur de publicité ou de script dans votre navigateur.
- Cherchez un de vos mots-clés et cliquez sur une de vos publicités.
- Achetez un article dans votre boutique.
- Attendez jusqu’à 48 heures que la conversion apparaisse dans les publicités Google. (en général, cela ne prend que quelques heures)
Grâce à l’assistant Google Tag, vous pourrez également voir la balise déclenchée sur la page de remerciement.
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HPOS (High Performance Orders Storage)
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Pixel Manager est prêt pour la nouvelle fonctionnalité WooCommerce High Performance Orders Storage (HPOS).
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Compatibilité de l‘extension
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Notre extension est conçue pour fonctionner sans problème avec 99,99 % des autres extensions. Dans le cas rare d‘un conflit avec une extension tierce, nous identifions généralement rapidement un correctif ou une solution de contournement.
Pour illustrer sa large compatibilité, voici quelques exemples d’extensions tierces qui fonctionnent bien avec Pixel Manager :
- Javascript asynchrone
- Optimisation automatique
- CartFlows
- Extension Cloudflare
- Cost of Goods for WooCommerce (WPFactory)
- Doofinder for WooCommerce
- FlyingPress
- Hummingbird
- Litespeed Cache
- Litespeed ESI
- NitroPack
- Siteground Optimizer
- W3 Total Cache
- WooCommerce Brands
- WooCommerce Composite Products
- WooCommerce Cost of Goods (SkyVerge)
- WooCommerce Deposits
- WooCommerce Google Product Feed
- WooCommerce Subscriptions
- WooCommerce Wishlists
- Woo Discount Rules
- WP Fastest Cache
- WP Marketing Robot Feed Manager
- WP Optimize
- WP Rocket
- WP Super Cache
- YITH WooCommerce Brands
- YITH WooCommerce Wishlist
Rassurez-vous, il ne s’agit que d’un petit échantillon, et Pixel Manager devrait s’intégrer sans difficulté avec presque toutes les autres extensions que vous pourriez utiliser.
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Avez-vous des vidéos expliquant comment configurer l‘extension et en tirer le meilleur ?
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Yes, they are part of the step by step documentation. Head over to this link: Documentation
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J’ai une erreur fatale et j’utilise d’anciennes versions de WordPress et/ou de WooCommerce. Que puis-je faire ?
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Comme il s’agit d’une extension gratuite, nous ne supportons pas les anciennes versions de WordPress et WooCommerce. Vous devrez mettre à jour votre installation.
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J’utilise une passerelle de paiement hors site et les conversions ne sont pas suivies. Que puis-je faire ?
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Offsite payment gateways (like PayPal Standard) redirect visitors away from your WooCommerce store during checkout, which can prevent browser-based conversion tracking from firing. The free version cannot fully solve this, but the Pro version’s Automatic Conversion Recovery (ACR) feature specifically addresses this problem by detecting untracked orders and sending the conversion data server-side. We generally recommend using direct payment gateways (like Stripe, PayPal Commerce Platform, or Mollie) for the best tracking accuracy and higher conversion rates.
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J’ai tout fait correctement dans le test, mais ça ne marche toujours pas. Que puis-je faire ?
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Voici une liste non exhaustive des causes qui pourraient interférer avec le code de l’extension.
- Les extensions de minification essaient de minifier le code JavaScript de l’extension. Toutes les extensions de minification ne le font pas assez bien et peuvent causer des problèmes. Désactivez la minification JavaScript et essayez à nouveau.
- La mise en cache peut également poser des problèmes si les réglages sont trop agressifs. En général, n’activez jamais la mise en cache HTML sur une boutique WooCommerce, car elle peut causer des problèmes avec les extensions qui génèrent une sortie dynamique.
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Je vois des problèmes dans l’administration de ma boutique. Les pages d’administration deviennent bizarres, et les popups ne disparaissent pas lorsque je clique pour les fermer. Comment puis-je résoudre ce problème ?
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Vous avez probablement activé un bloqueur de script ou de publicité. Désactivez-le et les problèmes devraient disparaître. En général, vous pouvez désactiver le bloqueur pour ce site particulier (votre administration WooCommerce).
Notre extension injecte des pixels de suivi sur l’interface publique des boutiques WooCommerce. En conséquence, les scripts de notre extension ont été ajoutés à certaines listes de filtres de confidentialité. L’idée est d’empêcher l’exécution des scripts si un visiteur de la boutique a activé un bloqueur de publicité et souhaite visiter l’interface publique de la boutique. Ceci est tout à fait acceptable pour les visiteurs de la boutique. Mais cela devient un problème pour les administrateurs de la boutique qui ont un bloqueur activé dans leur navigateur et qui se rendent dans l’administration de la boutique.
Malheureusement, il n’y a aucun moyen pour nous d’approuver de manière générale nos scripts dans tous les bloqueurs pour l’administration de WooCommerce.
Nous recommandons donc aux admins de la boutique d’exclure leur propre boutique du bloqueur dans leur navigateur.
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Où puis-je signaler un bogue ou suggérer des améliorations ?
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Veuillez signaler votre problème dans le forum de support de Pixel Manager for WooCommerce : lien
Vous pouvez également envoyer le lien vers la page d’accueil de votre boutique si vous pensez que cela pourrait vous être utile. -
How can I report security bugs?
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You can report security bugs through the Patchstack Vulnerability Disclosure Program. The Patchstack team helps validate, triage, and handle any security vulnerabilities. Report a security vulnerability.
Avis
Contributeurs/contributrices & développeurs/développeuses
« Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing » est un logiciel libre. Les personnes suivantes ont contribué à cette extension.
Contributeurs“Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing” a été traduit dans 8 locales. Remerciez l’équipe de traduction pour ses contributions.
Le développement vous intéresse ?
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Journal des modifications
1.58.1
Release date – 10.03.2026
- New: Added support for WooCommerce’s built-in Cost of Goods Sold feature for profit margin calculations (available since WooCommerce 9.5)
- Tweak: Improved COGS retrieval to only check active sources, preventing stale data from deactivated plugins
1.58.0
Release date – 02.03.2026
- New: Added unified IP exclusion filter (
pmw_ip_exclusion_list) to block specific IPs and CIDR ranges from all tracking — browser pixels, browser-initiated S2S, server-side purchase events, and SSP proxy - New: Declared compatibility with WooCommerce Product Instance Caching (experimental feature in WooCommerce 10.5+)
- Tweak: Added support for suppressed Google Ads and GA4 tags in the Google Tag Gateway Proxy
1.57.0
Release date – 24.02.2026
- New: Implemented account created event tracking
- New: Added Abilities API integration
- Tweak: Implement cross-tab session synchronization for improved data consistency
- Tweak: Added modern styling and impact indicators to opportunity cards
- Tweak: Bumped up WC version compatibility to 10.5
- Tweak: Enhanced GTG Proxy: Improved config resilience, reduced unnecessary health check requests, and added periodic config refresh
- Tweak: Implemented REST API for saving settings via AJAX; refactored admin tabs and enhance section rendering
- Tweak: Update styles for impact badges and add Google Automated Discounts and Customer Reviews opportunities
1.56.0
Release date – 02.02.2026
- Tweak: Google Tag Gateway Proxy: Improved handling of config file
1.55.1
Release date – 29.01.2026
- Fix: Fixed the bug which did not save the dismissed button click in the database for the trial notification
1.55.0
Release date – 26.01.2026
- Tweak: Activated an opportunity notification for the Google Tag Gateway Proxy feature
- Tweak: Updated pixel registry adapter capabilities for consistency with the decentralized architecture
- Tweak: Added filter to control output of cart item data inline script for theme compatibility
- Tweak: Refactored the internal event handling system for better maintainability
- Tweak: Large refactor which renamed wpm to pmw
- Tweak: Enhanced event handling for product variations and improve conditional triggers
- Tweak: Enhanced active opportunities notification with impact level breakdown and improved styling
- Tweak: Revamped rating notice UI and logic for better user experience
- Tweak: Enhanced opportunities header with statistics and dismissal tracking
- Tweak: Added backup section styles and improve table row highlighting
- Tweak: Updated documentation links to use the new path structure
- Tweak: Added Cookie Confirm CMP integration
- Tweak: Added support for Beautiful and Responsive Cookie Consent plugin
- Tweak: Updated script behavior for tracking on specific pages when Flying Press is active
- Tweak: Enhanced race condition protection when renaming temporary config file in GTG_Proxy
- Tweak: Improved proxy URL handling based on GTG handler type in Pixel Manager
- Tweak: Updated GTG handler detection logic to rely on session cache and remove unnecessary server-side checks
- Tweak: Updated GTG proxy config cache handling on activation and improve config file management
- Fix: Add back view_cart event listener
- Fix: Prevent division by zero for free orders in order value calculation
1.54.1
Release date – 15.12.2025
- Tweak: Added a missing check for Contentsquare
1.54.0
Release date – 15.12.2025
* Tweak: Admin UX improvements in the settings page.
* Tweak: Refactored opportunity card output: sort by impact level and streamline dismissed opportunities
* Tweak: Enhanced client IP address handling
* Tweak: Added external object cache detection and enhanced debug info output
* Tweak: Enhanced transient handling: add verification for transient storage to improve reliability with external object caches
1.53.0
Release date – 09.12.2025
- New: Implement Google Tag Gateway Proxy for proxying requests to Google’s First-Party Servers
- Tweak: Added support for loading deprecated functions with user toggle in settings
- Tweak: Simplified documentation link retrieval by removing unnecessary parameters
- Tweak: Added notification badges
- Tweak: Enhanced Facebook Pixel script loading and user data caching
- Tweak: Added multiple enhancement opportunity notifications for various settings
- Tweak: Added crossDomain option to AJAX requests
- Tweak: Replaced jQuery.ajax with native script loading for improved performance and error handling
- Tweak: Removed unused code and files
1.52.1
Release date – 03.12.2025
- Tweak: Added new documenation links.
- Tweak: Updated the GA4 tag ID format.
- Tweak: Updated Google tag ID suppression logic in functions.js
- Tweak: Implemented public front-end API for third-party integrations with event dispatching and consent context
1.52.0
Release date – 01.12.2025
- Tweak: Bumped up WP version compatibility to 6.9
- Tweak: Filter out non-existent or unpublished products from transient data
- Tweak: Refactored pixel file structure to unify server-side and browser-side handling, implementing a centralized pixel registry for improved management and automatic detection of active pixels.
- Tweak: Added validations for some input data.
1.51.1
Release date – 27.11.2025
- Fix: Fixed chunk loading compatibility with script optimization plugins (that combine JavaScript) by setting the .js public path dynamically (with an absolute instead of a relative path).
- Fix: Disabled the Composer APCU optimization since it caused loading issues on a small subset of servers.
1.51.0
Release date – 25.11.2025
- New: Event filtering system.
- Tweak: Added error handling in the queue runner.
- Tweak: Added null and undefined check in visitor permission logic.
- Tweak: Updated the documentation links.
- Tweak: Bumped up Facebook CAPI API version to v24.0.
- Fix: Fixed chunk loading compatibility with script optimization plugins (SiteGround Optimizer, Autoptimize, WP Rocket, etc.) by implementing webpack runtime publicPath configuration.
1.50.1
Release date – 19.11.2025
- Fix: Fixed undefined check for visitorAllowed cache.
1.50.0
Release date – 16.11.2025
- New: Split the tracking library into chunks to only load the necessary code for the active pixels and features.
- Tweak: Switched bot detection from IP based to user-agent based for better accuracy, flexibility, and much smaller file size.
- Tweak: Added support in the pmw_google_ads_conversion_identifiers filter for multiple labels for the same Google Ads conversion ID.
- Tweak: Updated vendor packages.
- Tweak: Added filter to take over control of the Reddit tracking pixel in case the Reddit pixel is active in the Pixel Manager and the official Reddit for WooCommerce plugin is also active.
1.49.3
Release date – 06.11.2025
- Tweak: Replaced Cody widget with Chatbase widget.
- Tweak: Added chatbot widget with side panel.
- Fix: Fixed product ID validation and filtered unpublished products in get_products_for_datalayer_by_product_ids. (CVE-2025-12545)
1.49.2
Release date – 07.10.2025
- Tweak: Expanded consent mode regions by adding entries for 11 additional U.S. states.
- Tweak: Updated the
add-to-cartURL parameter handling to include an optionalquantityparameter. - Tweak: Added payment type details to Google Analytics events.
- Tweak: Refactored order item price handling for Google Ads cart items to always exclude tax.
- Tweak: Automatically detect disabled Google tags after combining Google tags and prevent running a config command for them.
- Tweak: Updated vendor packages.
- Tweak: Refactored gateway analysis calculations for improved clarity and accuracy.
- Tweak: Bumped up WC version compatibility to 10.2
- Fix: Moved the GLA activation filter to the init hook. It prevented other Pixel Manager filters from being applied.
1.49.1
Release date – 18.06.2025
- Tweak: Updated plugin URI to SweetCode site.
- Tweak: Automatic options backup on plugin upgrades.
- Fix: Fixed edge-case XSS vulnerabilities related to unquoted product ID injection in post-editing scenarios. Exploitation required specific conditions and permissions.
- Fix: Fixed the « Show recent log file » link in the logs tab.
1.49.0
Release date – 10.06.2025
- New: Added a new queue runner _pmwq for developers who want to run Pixel Manager functions, no matter when the Pixel Manager is loaded.
- New: Added a new automatic settings backup feature.
- Tweak: Updated Wistia embed script and styling for better integration.
- Tweak: Various admin UX improvements.
- Tweak: Added a health check for the Google Tag Gateway.
- Tweak: Removed some unused code.
- Tweak: Added method to convert LTV order values to base currency when the shop uses specific multi-currency plugins.
- Tweak: Improved payment gateway retrieval logic.
- Tweak: Bumped up WC version compatibility to 9.9
1.48.0
Release date – 22.05.2025
- New: Support for Google tag gateway for advertisers.
- Tweak: Many code improvements to reduce Plugin Check warnings and errors.
- Tweak: Bumped up WP version compatibility to 6.8
- Tweak: Bumped up WC version compatibility to 9.8
- Tweak: Added filter to declare WP Consent API compatibility.
- Tweak: Removed some cruft.
- Tweak: Added console log for Meta (Facebook) custom event tracking.
- Tweak: Updated vendor packages.
- Tweak: Optimized the show_variation event listener to prevent issues on small subset of themes.
- Tweak: Added optional fallback URL for the script loader.
- Tweak: Optimized filter loading.
- Tweak: Optimized the event script for Google shortcodes.
- Tweak: Improved the cache purge logic to also purge transients that cache certain options.
- Fix: Removed a possible recursion to prevent a memory overallocation error in some edge cases in class-opportunties.php.
- Fix: Fixed the facebook_for_woocommerce_integration_pixel_enabled filter.
1.47.1
Release date – 17.04.2025
- New: Released the free version of the plugin on the woocommerce.org marketplace.
1.47.0
Release date – 31.03.2025
- Tweak: Cast permission callback return values to prevent semgrep warnings.
- Tweak: Added a feature to show the PMW pro features demo in the wp.org playground.
- Tweak: Removed some cruft.
- Tweak: Added new pmw_options filter that allows to filter the options array before it is used.
- Tweak: Added order extra details output that helps with debugging.
- Tweak: Improved the loading logic to prevent fatal errors if several versions of the plugin are activated at the same time.
- Tweak: Numerous code syntax improvements.
- Tweak: Improved variation name output for GA4.
- Tweak: Added support fo the new WooCommerce internal brand feature.
- Tweak: Improved the update_cart event listener.
1.46.1
Release date – 27.01.2025
- Tweak: Cast permission_callback input variable into bool.
- Tweak: Workaround for a rare Google tracking ID URL bug.
- Tweak: Added a safeguard to prevent a fatal error in some edge cases when third-party code changes the data output from a string to an array in prepare_custom_rest_handlers.
- Tweak: Bumped up WC version compatibility to 9.6
1.46.0
Release date – 09.01.2025
- New: Added support for the Cookiefirst CMP.
- Tweak: Added safeguard to get_payment_gateways method to prevent a fatal error in some edge cases when a payment gateway is not following the WooCommerce standard.
- Tweak: Added data collection placeholder for gateway analysis when the analysis is run when no orders have been processed through the Pixel Manager yet.
- Tweak: Bumped up WC version compatibility to 9.5
- Tweak: Bumped up WP version compatibility to 6.7
- Tweak: Switched gtag.js ID priority from GA4 to Google Ads, as GA4 in rare cases is buggy and returns a 404.
- Tweak: Prevent double logging of payment method change.
- Tweak: Reactivated the AI support chat bot.
1.45.0
Release date – 29.10.2024
- Tweak: Allow shop managers to access the settings page.
- Tweak: Updated vendor packages.
Earlier versions
For the changelog of earlier versions, please refer to the changelog in the /changelog-archive/ folder.


